Classic FM

Market segmentation, listener consultation and idea generation to create the famous Relax strategy and help take Classic FM from 4 million to over 6 million listeners, the world's largest commercial radio station.

Jeremy's research has been pivotal in guiding us to steer Classic FM to success since 1996.

Headtime has given us knowledge, confidence and the tools to build a brand that advertisers and agencies understand, and to create a station that has welcomed millions to the benefits of classical music, which is why we continue to work together.

Ralph Bernard CBE - Chairman, Classic FM

Planet Rock

A seven-year programme of brainstorming and listener consultation to help create, name, develop and launch this pioneering station. Sony's Digital Radio Station of the Year 2006.

Planet Rock was our dream. We entrusted Headtime with our baby and they have helped us to shape and launch a brand that is a model digital radio station with masses of exciting potential.

Jeremy demonstrated sensitivity for the listeners, the music and the commercial imperatives. They gave us the right focus.

Steve Orchard - Operations Director, GCap

Aricot Vert

Using research to inform the creative process.

We work with our clients on projects where it’s crucial to get the right creative solution.

As well as being insightful and intuitive Jeremy knows just how to tease truths from people. It's no coincidence that Jeremy has been part of our team on two occasions where we have won Design Effectiveness Awards. He always goes the extra mile and definitely adds that extra je ne sais quoi!

Lin Dickens - Managing Director, Aricot Vert

Brown Yardley Research

Handling the UK stages of world-wide projects originated in the USA.

I have had the privilege to work with Jeremy Williams on several qualitative projects on behalf of Fortune 100 companies. The projects ran very smoothly from start to finish. I especially appreciated the 'added value' that Jeremy contributed in terms of his knowledge concerning the research itself as well as his experience with regard to interpreting and analyzing the research findings.

I would recommend Jeremy without hesitation to other companies that are in need of research assistance and fresh thinking in the UK.

Jeff Brown - Principal, Brown Yardley Research (USA)

Global Aerospace

In-depth interviews with airlines, aerospace manufacturers and brokers in the UK, Europe and the USA, to help Global to understand its competitive marketplace and develop its service.

Global Aerospace wanted to know if it was providing its customers with what they wanted, and what we could do to make our service better.

We wanted the honest view of what clients and brokers really thought.
So we looked for an independent researcher who could secure co-operation from busy senior people, understand the real issues and
probe the views expressed and the reasons for them.

We were provided with all this by Headtime - together with a report that gave us a very clear view of what we needed to do to serve our clients better.

Tony Medniuk - CEO, Global Aerospace

Ogilvy

Strategic and creative development, working with an agency.

Jeremy's work for us has stimulated innovative ideas and insights to
give our brand communications the edge we seek.

His brand planning experience is a rare and useful asset; he's able to
work as part of our team, speaking our language and offering a quality
of strategic thinking, creative guardianship and marketing intelligence
that we and our clients really value.

Brian Sassoon - Planning Partner, Ogilvy One

SummitSkills

Designing and facilitating workshops for this Sector Skills Council in each of the UK's thirteen regions and nations, plus a large scale national event in Westminster.

Jeremy’s work played a fundamental part in our project’s consultation
process. He related extremely well to audiences at all levels. And
giving our employers and stakeholders a central role in shaping the
future of skills development with their own creative solutions,
undoubtedly contributed to the project’s success.

Keith Marshall OBE - CEO, SummitSkills

Scripture Union

Consulting church-leaders, youth-workers, school-children and parents to develop a new corporate identity and new product for this market-leading charity. The resulting new identity won a DBA Design Effectiveness Award in 2006.

It's all about getting the right information from the right people on the
right issues, and having it interpreted in the right way.

Jeremy assimilated our strategy and understood our mission
thoroughly, which opened the way to explore intelligently and
analytically - research carried out sensitively and with respect.

We've appreciated the way we're able to work with Jeremy. His enthusiasm for every project is infectious, and that's a key factor in
taking our people with us as we've managed change.

We've called on Jeremy time and again. His contributions played a
major part in successfully rebranding the charity, and in relaunching
our flagship product.

Richard Wells - Head of Advocacy & Communications, Scripture Union

The Art Fund

Understanding the motives behind belonging to a charity.

Jeremy has carried out a wealth of excellent market research for The Art Fund, and has provided invaluable help in making sense of it.

Jeremy's projects for us have involved exploring customers'
motivations to join The Art Fund, why members sometimes fail to renew
and what to do about it, how to improve membership benefits and ways
of raising the profile of The Art Fund. He has also led some really
enjoyable and productive strategy and ideas sessions.

David Barrie - Director, The Art Fund

Bosch

New product development. Using prototypes with groups of consumers to provide detailed
diagnostic information for designers, and help with competitive pricing, communication and
marketing.

Condé Nast Johansens

Consulting consumers to assist with the redesign of this series of world famous hotel
guides.

National Maritime Museum

Consulting consumers, including deaf and hard of hearing people, and inner-city black and
ethnic minority groups, to develop the content and design of a life-long learning website
and a new museum gallery.

Ordnance Survey

Consulting consumers to help to redesign the covers of Ordnance Survey's most famous
maps.

Metro

Client brainstorming and consumer consultation to help create, develop and launch the
world's largest free daily newspaper.

Stockley Academy

Consulting a range of stakeholders from school governors and prospective parents
to teachers and students, to help create an aspirational image for a new City Academy.
The resulting new identity won a DBA Design Effectiveness Award in 2004.